Why does so much toilet paper packaging feature pictures of babies? Clouds, yes. Fuzzy, anthropomorphized forest creatures, sure. They conjure images of softness, lightness, cleanliness. And they are a momentary distraction from the essential business of toilet paper.
I suppose babies are soft. They’re clean, if you make them clean. But anyone who has stood in line at the post office with a kid on the hip knows they are not light. I don’t associate infants with toilet paper. They can’t even use the stuff. If we could get babies to use toilet paper, parenthood would be a far less messy enterprise.
... but enough about me 
Eric, this is probably your most insightful insight to date! This is why you have the blog that everyone reads! Hope all is well.