It’s already a well-worn internet cliché to receive a deluge of “Happy birthday!!!” wishes once a year on Facebook. I don’t care. I’m absolutely delighted by it.
I used to think it was too simple. It seemed almost insulting or phony to simply post “happy birthday” to someone’s wall. If you really cared, you’d send a card and pay for a damn stamp! And maybe, individually, it is a little cheap and easy, especially when Facebook is probably the only reason you knew it was the person’s birthday in the first place. But seen in broader strokes, taken as a whole, getting a “happy birthday!” from hundreds of people at a time, whether or not they really remembered, is actually pretty awesome. A little bit of love from each of those friends and acquaintances adds up pretty quickly to a big lump of good will.
Just do your friends a favor and pay attention. It can be easy to dismiss those greetings. There can be so many that individuals get lost in the shuffle. So this year on my birthday I made it a point to respond to every single one of them.
My “Thanks!” or “Thank you!” may be even less thoughtful than many of the multiple-exclamation-point birthday greetings, but I think there’s some value in it. It guarantees that I have read everyone’s post, acknowledged everyone individually, taken a moment to remember something about each person and to think about how I’m connected to them — assuming I actually know who they are!
I’ve been paying much closer attention to people’s birthdays in the last year. I don’t remember phone numbers because my phone does it for me. And I don’t bother to remember birthdays anymore because Facebook tells me every day who I forgot to send a card to. But I do what I can to build up my birthday karma. Tell your friends, and even some strangers, happy birthday. It’ll come back to you when it’s your turn. And it’s so easy these days to show you care enough to do the very least, so there’s no excuse.
... but enough about me 
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